Either you’re new to the Blogging world, or you consider joining, this post is for you. I’m going to take you through some basic Blogging Terms that you should be familiar with.

Blogging is quite popular these days. And that’s why there are a million articles and blog posts around the web, full of information about blogging.

Articles like “How to start a blog”, or specific guides that will help you with any problem that you might face along the way.

But how are you supposed to read them when you don’t know the basics?

Like… what is SEO? or hosting? or HTML?

So… No matter what stage of your journey you’re in, there are some important blogging terms that you must know. Because sooner or later you’ll come across them.

And that’s why I created this post. I’ve put together a list with the most basic blogging terms. You could call it an essential “Blogging Dictionary” if you fancy.

I’ve tried to keep the descriptions as simple as possible, so everyone can understand it. Even if you have completely no clue about what blogging is!

Note: If you’re a new blogger I don’t want you to get overwhelmed with all these blogging definitions. Or get stressed because you don’t understand something (been there, done that).

I promise you, as you’re getting into the blogging world, everything will become more simple. The more you interact with those terms, the better you’ll get. So it’s important to take one step at a time. Don’t push yourself too hard because you’ll end up feeling overwhelmed and you’re going to have a terrible headache!

Also if you have a Pinterest account (and you obviously should!) make sure to pin one of the images below, so other bloggers can read this post!

Pinterest Image 1. for 73 Basic Blogging Terms

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73 Blogging Terms that you should know!


1. Affiliate (link)

An affiliate link is a unique link provided by a seller/merchant (for example Amazon) to an affiliate (for example you) so that the affiliate will earn a commission every time someone buys a product using this unique link. Affiliate marketing is one of the most popular ways to make money as a blogger.

2. Algorithm

An algorithm is a detailed step-by-step instruction set or formula for solving a problem or completing a task. In computing, programmers write algorithms that instruct the computer how to perform a task. As a blogger, the most “famous” algorithms you’ll come across are the social media ones, and especially the Instagram Algorithm.

As an example this is how the Instagram Algorithm works: What shows up first in your Instagram feed is determined by what posts and accounts you engage with the most, as well as other contributing factors such as the timeliness of posts, how often you use Instagram, how many people you follow, etc. (copied this from @Instagram account on Twitter)

3. Article

An article is written work published in a print or electronic form. While an article has a lot of similarities with a blog post they are not the same thing… and a blog post is not a type of article. Articles contain information, explanation, news, researched accurate facts, they are usually written in the third person, and don’t encourage a conversation with the reader.


4. Blog

A blog (shortening of “Weblog”) is an online journal or informational website that contains blog posts or articles. The posts are sorted by time and date from the most recent to the oldest. In other words, it’s a website that the owner (or owners) updates it on a regular basis. On a blog, you’ll find posts that are usually written in an informal or conversational way.

5. Blogger

“A person who regularly writes material for a blog.” Simple as that.

6. Blogging

“Blogging” is actually the act of writing in a blog.

7. Brand*

A brand isn’t as easily defined. So I’m going to give you a few examples. Apple, Coca-Cola, Nike, Google… these are some well-known brands/businesses. But a brand is not a business. A brand is so much more than just a logo and a social media account. A brand is the personality of a business. A representation of not only the goods and the services a business has to offer, but their ethics, reasons, and core values.

8. Branding*

Branding is the process of establishing an image for your company/business, in your customers’ eyes.

* in case you’re wondering what does brand/branding have to do with a blog: A blog is a brand. And as a blogger, you build a brand on your own personality. So branding is a way to show who you really are. When you have branding in mind as a blogger, it will help you make an even bigger impact on your readers and industry. It will help you stand out!


9. Call to Action (or CTA)

A “Call to action” could be either a button or line of text that prompts your readers or followers, to take action. The most common form of CTA is to urge your readers at the end of your blog post, either to share it or comment.

10. Category

Categories are similar to tags, and their use is to categorize each blog post under a unique category. When you group your blog posts strategically under the “right” categories, you’re actually helping your readers to navigate your blog easily, and read more blog posts that might be among their interests.

Note: A category is above tags in terms of hierarchy. If you’re confusing these two, always have in mind that Categories are more general, and Tags more specific. For example, a blog post about “Instagram Stories” could be under the “Social Media” Category and have the “Instagram” tag.

11. Collaboration (or shorten: Collab)

Two or more people working together towards shared goals. (I found this sentence on this blog post, which discusses the whole idea of collaboration in more depth. If you want to read it, it’s a great one!

The most popular form of collaboration in the blogging world is Guest blogging (more on that below!)


The answers or simply the opinion of your readers in a single post. The Comments Section can be found usually after the end of a blog post and it’s a great way for bloggers to engage with their audience.

There are several types of comments out there. Comments that generate discussion, Compliment ones, Spam ones (more on that later) and some negative ones. Sadly, negativity or backlash is part of the internet, so you might receive some negative comments along the way. You can always control the comments on your blog and delete what you believe it’s not appropriate.

13. Content

Content comes in many forms like audio, text, videos or images and most of the times content is a combination of these forms. Content is the information, the ideas, your personal stories that you’re sharing with your audience. The purpose of this content is to educate, inform, entertain or teach your readers something.

On a Blog, the content is everything that a visitor can interact with. Blog posts, static pages (such as About or Contact), sidebar content, your blog category pages, etc.

14. Cookies

Cookies are created when you visit a website. They are used to store bits of information about your interactions with the website. In most browsers, each cookie is a small file which is stored on a user’s computer. Websites use cookies because it’s much easier to gather accurate information about the site’s visitors and they also provide a better user experience.






17. Dashboard

18. Domain (name)

19. Domain Authority (DA)

20. Draft (post)


21. E-book

22. Editorial Calendar 

23. Email List 

24. Engagement 

25. Evergreen Content


26. Favicon

27. Feed

28. Footer


29. Google Adsense

30. Google Analytics

31. Graphic

32. Guest Post


33. H1, H2, H3 


35. Header 

36. Hosting provider (or just Hosting)

37. HTML 


38. Internal Link


39. Keyword


40. Link

41. Logo


42. Meta or Meta Description

43. Monetization


44. Newsletter

45. Niche


46. Organic Traffic


47. Page 

48. Page Views 

49. Page Rank 

50. Platform 

51. Plugin 

52. Post 


53. Responsive design


54. Self-hosted blog 

55. SEO

56. Sidebar

57. Slug –

58. Social Media

59. Spam

60. Sponsored Post

61. Subscriber


62. Tag 


64. Title 

65. Traffic 


66. Unique Visitor

67. URL

68. URL shortener


69. V.A.

70. Viral 


71. Webinar 

72. Widgets 

73. WordPress 

This is what we will be talking in the upcoming “MBS” posts. But, I want you to remember one thing. When you practice on something, you understand it better than the theory. Even if I will be here to help you with any question you might have, you need to practice on your own. Trust me. Building a blog is easy (come on… even I did it), you will see that in the future posts.

I’m waiting for your ideas, your questions and if you want me to analyze something a bit more, comment bellow!

Let’s start our Blogging Journey!

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